Month: October 2013

Australian Consumer Watchdog Files Suit Against Google Adwords

The Australian Competition and Consumer Commission (ACCC) is taking legal action against Google Inc, as well as Google subsidiaries in Ireland and Australia, over the way it sells and displays sponsored links. From the U.K.’s Times Online: “The Australian Competition and Consumer Commission (ACCC) said that…

Yahoo’s Trademark Policy Recklessly Abuses Brands Online

Trademark dilution and infringement run rampant on Yahoo Search Marketing’s paid advertisements for federally protected trademarks. While Yahoo and Google continue to battle through lawsuits for trademark infringement in their respective search engine advertising programs, it is evident that Yahoo needs to move a step closer…